Public Relations Officer (PRO) / Guest Experience

The PRO Manager is responsible for attracting high-value guests (“ballers” and premium spenders) to Pubx, enhancing customer patronage, and driving revenue through increased sales of premium products and services. The role focuses on relationship management, guest engagement, brand positioning, and creating a high-spending customer experience within the venue.

• Identify, attract, and retain high-value customers and VIP guests.
• Build and maintain strong relationships with influencers, high-net-worth individuals, and regular premium spenders.
• Actively invite and host key guests to drive consistent footfall and engagement.

• Drive sales of premium drinks, bottles, and VIP packages.
• Promote table reservations, events, and special offers to high-value clients.
• Collaborate with management to design strategies that increase average spend per guest.

• Act as the face of Pubx in engaging with VIP clients and key patrons.
• Ensure guests receive exceptional service and personalized attention.
• Maintain a premium and exclusive brand image for Pubx.

• Support and promote events, themed nights, and special activations.
• Leverage personal networks and social influence to boost event attendance.
• Work closely with marketing and club management to execute promotional strategies.

• Monitor guest preferences and ensure personalized experiences.
• Encourage repeat visits and loyalty among high-spending customers.
• Resolve guest concerns promptly to maintain satisfaction and retention.

• Track guest turnout, sales contribution, and revenue impact from VIP clients.
• Provide regular reports on high-value customer engagement and performance.
• Recommend strategies to improve patronage and revenue growth.

• Number of high-value guests brought in
• Revenue generated from premium drink sales
• VIP table bookings and reservations
• Customer retention and repeat visits
• Contribution to overall club revenue growth

• Experience in hospitality, nightlife promotion, sales, or public relations.
• Strong network of high-value clients or ability to build one quickly.
• Excellent communication, persuasion, and interpersonal skills.
• Strong understanding of customer behavior in nightlife/luxury entertainment.
• Ability to work evenings, weekends, and peak event periods.

• Relationship building and networking
• Sales and revenue generation
• Social influence and personal branding
• Customer engagement and experience management
• Negotiation and persuasion skills